According to research, the Market Value for Bone and Joint Health Supplements was $9.9 billion in 2020. Market researchers estimate that it will grow to $14.7 billion by 2027.
A quick Google search of the Joint Supplements market will reveal that several key nutraceutical companies are vying for the market share. There are tons of nutraceutical supplement products available on the market that address the growing demands of the consumer.
If you are ready to enter the world of nutraceuticals and sell joint supplements, one thing is for sure: you need a stellar product to win against the competition and keep customers coming back to you.
Successful Joint Supplement: Key Factors to Consider
Nowadays, there is more than one way to do business. Gone are the days when only big pharmaceutical companies sold health supplements. Today, anyone with a passion for helping people improve their health can get into the business of nutraceutical supplements. Here are a few factors that warrant your attention when starting a business of joint health supplements.
1. What is the Market for Joint Health Supplements?
Arthritis is the inflammation of the joints. It often affects the older population and causes terrible pain, swelling, and stiffness. A supplement for joint support can help patients manage the symptoms of arthritis and allow them increased range of motion.
If you want to sell supplements to support joint health, arthritis patients are not your only target market. With sedentary lifestyles and longer office hours, several young people suffer from pain in the neck, spine, hips, and knees. Joint supplements can also help people recover from sports injuries and accidents. So, it is essential to market your product to a wide range of consumers instead of targeting only one segment. It will help you widen your revenue streams and generate more sales for the business.
2. Do Ayurvedic Joint Support Supplements work?
With the recent pandemic, consumer preferences are leaning towards herbal ingredients. It makes sense to sell herbal supplements to fight joint pain and alleviate symptoms of arthritis. Many people prefer the age-old tradition of Ayurveda for managing joint pain and improving overall health.
According to Ayurveda, joint pain can be due to an imbalance of the Vata, the element responsible for air and space, thus, corresponding to the joints. Many Indian herbs help in balancing the Vata dosha. One such herb is Nirgundi. It is a popular Ayurvedic herb that reduces swelling, inflammation, and pain.
Another common Indian herb for joint health is Boswellia Serrata. It is also called Indian frankincense. Many Ayurvedic practitioners have used its extract for chronic inflammation and different types of arthritis, including osteoarthritis and rheumatoid arthritis.
Choosing to sell joint health supplements that include the proven benefits of Ayurveda can differentiate your brand and provide your consumers with promising benefits.
3. Manufacturing Facility vs. Private Label: Your Decision
Now that you have decided to sell joint support herbal supplements, the next step is to think about the production facility. Will you be investing in a manufacturing facility and setting up your production unit to ensure a regular supply? If you have the technical know-how and expertise in manufacturing herbal supplements, you can choose to build a manufacturing facility.
If your prowess lies in marketing, private label is the way to go. There are many nutritional supplements contract manufacturers who will manufacture on your behalf. With private label branding, you will have your name on the packaging. This way, you do not have to spend time and monetary resources on manufacturing. You can take advantage of the existing facilities of the contract manufacturer and even seek inventory management services for an additional cost.
Are you ready to set up your Nutraceutical Business?
When it comes to starting any business, there is no perfect time. But if you have a reputed ISO-certified contract manufacturer helping you build a thriving private label brand, you can take the plunge. Do not forget to discuss MOQ and learn how much investment is necessary. Make well-thought decisions and get ready to conquer the world of nutraceutical supplements.
Do you want to sell private label joint supplements? Contact Foodicine, a third-party nutrition products manufacturer to enter the market quickly.